Member Details

Hainan Nongle Nanfan Technology Co., Ltd. was founded in 2016 with registered capital of 3000 million RMB. It is a modern agricultural technology enterprise integrating seed breeding and production, scientific research services for the Nanfan region, socialized agricultural services, and technical training. Leveraging its strategic location in Hainan's Nanfan Silicon Valley, the company has深耕ed the Nanfan sector for over two decades. It has grown into a key leading enterprise in agricultural industrialization in Hainan Province, a national high-tech enterprise, and one of the first Contract Research Organizations (CROs) for Nanfan seed industries in the province. The company has been recognized as a National Shared Farmer Field School, a National Ecological Farm, and a National Crop Variety Demonstration and Evaluation Base (for rice and fresh-eating corn), among other national and provincial-level comprehensive service platforms. It also serves as a vice-president unit of the Hainan Seed Industry Intellectual Property Protection Association, the Hainan Nanfan Association, and the Hainan Rice Association. At its inception, Academician Yuan Longping personally guided the company and wrote an inscription."Farm Joy, South Base: Rooted in Agriculture, Finding Joy in Farming", remains the company's unwavering development mission.

The company has established a full industry chain encompassing "research, seed production, services, processing, branding, and training," forming five core business segments:

1. 1Nanfan Research Services (CRO): Provides one-stop services for research institutes and seed companies across more than 20 provinces in China, including land transfer, base planning, land leveling, soil fertility improvement, planting and harvesting, packaging and sealing, field data collection, warehousing and logistics, seed multiplication and production, and scientific research support. We free scientists from tedious fieldwork.
2. 2Rice breeding and seed production: Established a high-standard breeding and seed production base of over 2 million mu in the core Nafan area of Dongfang, Ledong, and Sanya. Annually provides hybridization and seed production services for more than 10 leading seed companies, including Longping High-Tech, China Seed Group, and Guangdong JinDao, producing over 30 high-yield rice varieties.
3. 3Premium Rice Brand Operations: BuildingNongle Monthly Fresh RiceHuamoxiangNanfan Premium ZongziWait for brands to promote fromOne SeedtoA Bowl of Good Ricevalue conversion.
4. 4Agricultural socialized services: equipped with over 300 sets of agricultural machinery, providing full-process mechanized socialized services for plowing, planting, management, and harvesting on an annual basis across 6 mu, with a full-process mechanization rate for rice seed production exceeding 80%.
5. 5Agricultural Talent Development: Leverage the National Shared Farmer Field Schools, Hainan Dongfang Rice (Seed Production) Technology Institute, and the Hainan Agricultural Broadcasting School's Dongfang Branch to carry outNanfang Seed AgricultureSeries of training programs, serving over 1000 farmer and grassroots agricultural technician participants annually.

The company has established a high-standard rice seedling and seed production base, along with a premium rice cultivation base, spanning over 2 mu across Dongfang, Ledong, and Sanya. Of this area, more than 10 yearsSeed Production + Premium Rice + Melons & VegetablesOperates a nearly 10,000-acre base for three-season crop rotation. In 2020, the company led the construction of the Dongfang Nanfan Rice Seed Production Modern Agricultural Industrial Park, which was recognized as a provincial-level modern agricultural industrial park. Equipped with over 300 units of machinery—including tractors, transplanters,植保 drones (agricultural drones), combine harvesters, low-temperature dryers, and seed cleaners—the company achieves full-process mechanization from seedling raising and transplanting to pest control, harvesting, drying, and sorting. Its mechanized production capabilities rank among the top in China.

In terms of research collaboration, the company has established a 1000-mu long-term standardized research base and proactively partnered with over 30 research institutions, including the Yazhou Bay Laboratory, the Nanfan Research Institute of the Chinese Academy of Agricultural Sciences, the Sanya Research Institute of China Agricultural University, Hainan University, Nanjing Agricultural University, the National Center for Innovation in Salt-Alkali Tolerant Rice Technology, and the Rice Research Institute of the Guangdong Academy of Agricultural Sciences. This has created an innovation network for nanfan research CRO services and technology transfer. Academicians Xie Hua'an, Yan Longan, Wu Kongming, Zhang Qifa, among others, have visited the base to provide guidance.

The company has participated in the selection, breeding, and approval process.Qian Liang You 6、Changliangyou 6、Bo II You Tai Zhan、Tefeng No. 2、Gan You Hua Bao Zhan、"Jiuxiang You 1"Wait for 6 hybrid rice varieties; selected and promoted99% Fresh Fragrance、Longevity Village No. 1、Meiliangyou Qiuxiang、Wild Fragrance 818subsequently awardedHainan's Fine RiceGold AwardJiujiu Fragrant RiceAwarded at the inaugural China (Sanya) International Rice Forum in 2017Top 10 Chinese Rice Brands。

The company adheres toNo polishing, no blendingUtilizes low-temperature drying at 42°C and cold-chain storage at 12°C to preserve freshness. The product is certified under Good Agricultural Practices (GAP) and as a Green Food, with rice quality meeting the national standard for Grade 1 premium rice. It has been recognized as one of China's famous, special, high-quality, and new agricultural products.Hainan FreshOriental FlavorRegional public brands. High anthocyanin black rice promoted in collaboration with Academician Zhang Qihua's team.HuamoxiangContains up to 1.5 times more anthocyanins than ordinary black rice; a key healthy staple promoted by the National Whole Grain Action Plan.

Through long-term circulation, reclamation of abandoned land, contract farming, price guarantees, and prioritized hiring, the company has engaged over 3000 households in Dongfang, Ledong, and other areas to participate in Nanfan seed production and high-quality rice cultivation. This initiative absorbs more than 3 million person-times of rural labor annually, effectively converting technological advantages into tangible income growth for farmers.